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Investing in AI: The Value of External Strategists for Talent Acquisition

The recruitment industry is evolving at an unprecedented pace. The ever-growing influence of technology and the adoption of data-driven approaches are transforming the way businesses attract, engage, and hire talent. It's no longer a question of whether technology will be a part of your recruitment strategy, but rather how to leverage it effectively to create a competitive advantage. A crucial part of this evolution is the role of artificial intelligence (AI) in recruitment.

Artificial Intelligence has seeped into virtually all aspects of business operations, and recruitment is no exception. Concepts such as chatbots, conversational AI, and generative AI are not just buzzwords - they're becoming integral elements in recruitment strategy, streamlining operations, improving candidate experience, and ultimately shaping the future of hiring.

Chatbots, for instance, can enhance the candidate experience by providing immediate responses, addressing inquiries, and keeping candidates engaged during the recruitment process. Generative AI, on the other hand, can create content, devise job descriptions, and help with candidate matching, bringing a new level of efficiency to recruiters' daily tasks.

When it comes to Conversational AI, it takes candidate engagement to a whole new level by simulating human-like conversations, answering queries, and providing personalised candidate experiences. It's almost as if candidates have a human recruiter assisting them at every step of their job-search journey, which, in turn, creates a positive perception of your recruitment brand.

However, integrating AI into recruitment isn't just about installing a new piece of software. It's about changing the way you approach recruitment, creating a strategy that aligns with your business goals, and using AI as a tool to get you there. This process involves careful consideration, a deep understanding of AI capabilities, and the ability to foresee potential challenges and opportunities - a skill set that an AI strategist excels in.

But the question remains - why should a recruitment business or an internal talent acquisition team consider hiring an external AI strategist? The answer lies in understanding the value that these professionals bring to the table. In the following sections, we will delve deeper into the reasons why engaging an external AI strategist can be a strategic move for your recruitment business.


One key reason to consider bringing in an external AI strategist is the fresh perspective they bring. As they are external to your organisation, they aren’t ingrained in your current processes, methodologies, or traditions. They can critically assess your operations and suggest improvements based on the best practices in the industry.

Additionally, external AI strategists have the benefit of a wide range of experiences and insights gathered from working with diverse businesses. They have seen what works and what doesn't, across different industries, business models, and company sizes. They can bring this wealth of knowledge to your business, advising on how to best integrate AI into your recruitment process in a way that aligns with your unique needs and objectives.

Moreover, external strategists have often been at the cutting edge of the rapidly evolving AI technology landscape. They have a keen understanding of the intricacies of different AI tools and technologies like chatbots, conversational AI, and generative AI, and can help your business understand which technologies will best serve your goals. This can not only save your organisation time but also help avoid costly mistakes of investing in the wrong technology.

Consider, for example, the integration of chatbots in your recruitment process. An AI strategist would know the right questions to ask: What are the tasks that the chatbot should be able to perform? How should the chatbot interact with the candidates? How can it provide a personalised candidate experience? These are critical considerations that could make a difference in how effectively you leverage chatbots to improve the candidate experience.

Another key aspect where an AI strategist adds value is in providing your team with the required training to work effectively with AI technologies. Adopting new technologies often involves a learning curve for your staff. An AI strategist can bridge this knowledge gap by providing training on not only how to use the AI tools, but also how to adapt to the new ways of working that these tools necessitate.

Furthermore, an AI strategist can also help you navigate the challenges and ethical considerations involved in using AI. There are several ethical and legal considerations that come with using AI in recruitment – from data privacy concerns to the risk of algorithmic bias. An AI strategist, with their knowledge of these issues, can guide your business to ensure your AI use is compliant and ethical.

In the next section, we will discuss how hiring an external AI strategist can not only improve your current recruitment operations but also position your business for future success.


The world of recruitment is not immune to the rapid changes brought about by technological advancements. If anything, it is one of the sectors that stand to benefit the most from these developments. Through the integration of AI technologies, recruitment processes can be made more efficient, accurate, and responsive, providing an improved candidate experience and making the most of your team's time and skills.

But adopting AI in your recruitment process is not just about the here and now. It's also about future-proofing your business. By embracing AI technologies today, you are laying the groundwork for leveraging even more advanced technologies in the future.

The hiring landscape is evolving, with new roles emerging and traditional roles changing in response to technological progress. A prime example of this is the advent of generative AI, which uses machine learning to generate new content. The implications for recruitment are significant. For instance, generative AI can be used to automate job descriptions or candidate responses, saving your team time and effort. But to leverage this technology effectively, you need a deep understanding of both its potential and its pitfalls. This is where the expertise of an AI strategist comes in.

An external AI strategist does not just help you choose and implement the right AI technologies. They also assist you in thinking ahead and preparing for the future. They can advise on how to structure your data and tech infrastructure in a way that will allow you to easily integrate new technologies as they become available.

Moreover, an AI strategist can guide your team through the change management process that inevitably accompanies the adoption of new technologies. They can help build a culture of innovation and agility, encouraging your team to embrace the opportunities offered by AI, rather than fearing its complexities.

Additionally, an external AI strategist can work alongside your team to build an AI roadmap. This roadmap can align AI initiatives with your strategic objectives, ensuring you are investing in AI in a way that supports your long-term business goals. From identifying key areas for AI implementation to setting out measurable objectives, an AI roadmap can provide a clear path towards successful AI integration.

In conclusion, the benefits of hiring an external AI strategist are manifold. Not only can they bring a fresh perspective, offer expert guidance, and provide training, but they can also help your recruitment business prepare for the future. In an increasingly competitive hiring landscape, investing in AI and having the right guidance in navigating its challenges and opportunities can give your business the edge it needs.



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